Sunday, 7 December 2014

Double page spread analysis


This double page spread is from a magazine called NME. NME is a magazine which focuses on rock, indie, alternative music; I focused a lot on this double page spread as it has elements which I would like to include on my r&b music magazine.

The relationship between the left and right hand side pages is similar. The first thing we see is the title which is bold, big and is split across the two sides. The font is styled in a graffiti format which gives it an edge which is what the magazine is about. The use of the colour red could represent danger or rebellion; also it could add a sense of seduction since the model is female and that the magazine could try to be attracting the male gender. The use of a ‘washed out and rough’ background connote she is in a place she shouldn't be in which gives her more a rebellious artist look.

The title of the double page spread is the name of the singer Rita Ora. She is very well known singer, and the magazine has not done any introduction to introduce her, they've just gone straight to the interview questions; that’s one convention the magazine has broken.

The mise en scene in the picture is quite obvious, Rita’s look is urban and street influenced and is likely to appeal to a youthful audience.  Rita also wears a leather jacket which gives connotations of rebellion as leather has often been associated with motorcyclists and rock stars. The jacket is covered in a tattoo pattern which further adds to the rebellious image portrayed by her outfit.
In terms of language, a lot is used to give the reader a good impression of her. 

Words used in the article we’re like ‘hottest’ and ‘bigger’. This can suggest she is better than other artists and that we should high expectations of her debut album.




Text: Nicki Minaj’s name is presented in big, bold font which sort of makes statement of how important of an artist she is in the music industry. Also how the title is in black and pink shows the contrast between her as a person, pink representing her feminine side and black representing her edgy side has an artist. The rest of the text however is in small font so that it doesn’t overcrowd the main image or the title. It’s been layered into small columns with minimal writing; this shows me that the article was targeted at younger audience who are not of fans of a lot of text.

Image: The artist Nicki Minaj has taken most of the space of the DPS which makes the reader focus on her. Her mise en scene is very bold and strikes right at you, the zebra print clashes with the background colour making her stand out even more. It emphasises a lot about her personality, it gives her a quirky, edgy look. Also her outfit not only represents her quirky side, but in fact her sexy side as the outfit is skin tight which gives an impression of the target audience of the DPS. The contrast between colours, mise en scene and facial expressions can connote the fact that she’s different to regular artists.


Layout:
The colours of the font that has been used on this magazine are black grey and blue which contrast with what the R&B artist Solange Knowles is wearing. She is wearing a short red dress and pink stilettos which compliment her dress. The red dress shows that she is a confident person who isn’t scared to be herself as the colour red usually doesn’t go unnoticed by people and she is not scared to be the centre of the attention.
The colours of the fonts that have been used on this article not very bright or eye catchy this shows that Solange Knowles is the core of the magazine and she is the most important thing on the magazine. However her name is written in blue which stands out to the reader again showing the importance of her being on the magazine. Also many other pictures have been used of her as the background she is posing in many different ways this indicates again the importance of her being in the magazine and she will not be overlooked or ignored.

Target audience

The way that this double spread is presented its seen that the target audience is towards the male specimen as the picture is quite sexual However female readers may be envious of her and may read the magazine to try to look like her as she seems to be the centre of the attention and all eyes are on her. 

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